Ion Titanium Platinum Gator Flat Iron 1"

I PURCHASED THIS FLAT IRON THINKING THAT IT MIGHT NOT BE AS GOOD AS CHI. HOWEVER, WAS I EVER MISTAKEN. THIS IS BY FAR THE BEST, ABSOLUTE BEST, FLAT IRON ON THE MARKET. IT IS ALSO VERY WELL PRICED. I HIGHLY RECOMMEND IT. YOU CAN STRAIGHTEN YOUR HAIR QUICKLY, AND THE SHINE IS INCREDIBLE. PEOPLE ASKED ME IF I HAD HAD A BRAZILIAN BLOW-OUT DONE, AND OF COURSE I HAVE NOT.

I bought this for my daughter as a Christmas gift and she loves it! The 1" titanium Platinum flat iron is just what she wanted, and this particular model does a beautiful job on her hair. It looks smooth and shiny and keeps that look for hours. This was a great value plus a quick delivery and made this last-minute purchase the perfect choice!

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i bought this iron thinking it could tie me over for the time being . it not only straightened my hair but gave it a beautiful shine very happy with this iron

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My mother is a cosmetologist, so naturally I am quite picky about the products that I use on my hair. I've had a variety of hair straighteners including Remington, Chi, Andis, and multiple Ions..but this one is definitely my favorite. I have very thick, wavy hair and it's an absolute mess if I fail to straighten it. This is the best flat Iron I've ever had. My roommate recently broke the cord (got stuck in a drawer) so I'm about to purchase another. Love it!

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The handle does not heat up so I can comfortably style my hair and the flattening plate is exactly the right size for what I need.